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Your content strategy is the North Star that guides your business

I help you reach your audience with strategic LGBTQ+ inclusive healthcare content that doesn’t stop at pronouns. Your content is your chance to connect with your LGBTQ+ audience and show how you can serve them—while still serving your business goals.

You want to be more inclusive, but your content might be preventing your audience from finding you.

You have the right intentions, and you care about giving people high-quality healthcare at your organization. But you’re having trouble engaging your LGBTQ+ audience.

You want to create value-driven content that educates and informs people—and that meets their specific needs. At the same time, you want your business to thrive so that you can keep serving people who need you.

To do that, you need to find the holes in your content and build a strategy that helps you and your team (and your audience) navigate toward a common goal. Let’s work together to create a constellation that connects your audience to your content and your content to your business goals.
You’re in the right place for it.

Your LGBTQ+ clients have unique healthcare needs. How is your content helping them?

See What My Clients Say

“From the kickoff call through the report presentation, Eli was thorough and deliberate in creating a content strategy for Smiling Tree Writing. His suggestions and conclusions were insightful and precise. If you're considering working with a consultant to help you pinpoint your audience, content opportunities, and distribution planning, Eli provides the deep research necessary for an effective content strategy.”

"Eli provides the deep research necessary for an effective content strategy.”

Dava, owner & founder

“Eli's writing is meticulous. Eli has written a few guest blog posts for my website, and I found their content, writing style and customer service to be above and beyond. They also have a great understanding of SEO and how it should be included in the written pieces, which is vital for online content.”

"I found their content, writing style and customer service to be above and beyond.”

Kasia, owner & founder

“I have worked with Eli many times over the past few years and would wholeheartedly recommend them for SEO content, reported articles, essays or any other form of writing.”

"I would wholeheartedly recommend Eli for any form of writing.”

Dawn, owner & founder

“Eli does an excellent job at researching topics and constructing content that is informative, engaging, and always on brand. I highly recommend!”

"Eli constructs informative, on brand content.”

Lauren, Content Manager

What Brings You Here?

Engaging Website Content

Bespoke
content strategy

In-depth authenticity reading

To outshine your competition and keep your audience on board, you need to captivate them with the right messaging. I’ll work with you to craft content that educates, informs, and entertains your audience while building trust and relationships with them.

You’re posting content, but you’re struggling to connect with your target audience in the way you want. A content strategy can create structure and consistency in your content and messaging, so when you shoot for the moon, you stick the landing.

You want your content to reach your audience using language they understand. Authenticity and sensitivity reading helps you connect using appropriate, respectful messaging.

Learn more

Tell Me More

Let's Tell Your Story

Hey there! I’m Eli.

I help inclusive healthcare businesses refine their messaging to build trust with their audiences.

I’m a queer and genderqueer content writer and content strategist. After five years of writing about everything from crystal sex toys to carrion-scented perfume, I know that every business has an audience—they just need a strategy to help them find it.

I am your audience, so expect me to get you in their orbit.

By using my own natural curiosity, I help you craft strategic LGBTQ+ healthcare content that resonates. When so many queer and trans people live with uncertainty about the healthcare they’ll receive, I’m here to help you show them that you are there for them.

It’s time to show your audience you know that inclusivity is more than checking pronoun boxes. It’s about making people feel safe, no matter their gender or sexual identity, and working to make health and wellness a collaborative effort.

I’ve got you.

Get to know me

So, where do we start?

Get in touch

Email me, or, skip the back and forth and schedule a free discovery call

Have a conversation

I’ll ask about your business goals, your audience, and what you want your content to do for both of them. And, of course, I’ll answer your questions, too.

Start the process

If we’re a good fit, we’ll take care of the technical stuff and schedule next steps for your service. 

Deliver the product

I’ll get to work writing your content or creating your strategy. Then, we’ll set up a call to go over your content strategy report, and I’ll send you any content deliverables.

Ready to connect with your audience and reach your business goals?

Schedule a discovery call